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Rohde & Schwarz integration with Adobe Premiere Pro

Now recognised as one of the leading editing platforms for television and video post, Adobe Premiere Pro combines powerful functionality and a familiar user interface whilst remaining a competitive option. Simple integration with other applications in the Adobe Creative Cloud family, including After Effects (motion graphics), Audition (audio post)...

Submitted by Ciaran Doran

Published 24 February 2022

Avid and Rohde & Schwarz

As the pioneer of non-linear editing for broadcast, Avid retains its position as a popular choice. For many production companies, post houses and individual editors, its familiarity and functionality also make it a natural choice. Challenges begin, however, when leaving such a homogeneous ecosystem and scaling to serve a variety of different produc...

Submitted by Ciaran Doran

Published 15 October 2021

Boradcast playout on-site and in the cloud

Broadcasters come in many shapes and sizes, each with their own unique set of ambitions and their own preferred route to success. Some are happy to innovate, particularly if it increases staff efficiency or reduces operating costs. Others prefer to let their competitors do the innovating and then follow whatever path appears to work best. Thus the...

Submitted by Don Ash

Published 19 October 2017

Integrated and automating marketing campaign production

i ITV, as an integrated producer broadcaster, creates, owns and distributes high-quality content on multiple platforms. It operates the largest commercial family of channels in the UK and delivers its content through traditional television broadcasting as well as on demand via the ITV Hub. ITV has the largest share of the UK television advertising...

Submitted by James Gilbert

Published 07 September 2017

The new world of playout

Consumers know what they expect from a television channel. They expect programmes, of course, but they also know they are going to get commercials, trailers, station idents, graphics, break bumpers, squeezebacks and hot starts, bugs and brand identities, and more. Significantly, they expect these to arrive smoothly and seamlessly, in consistent hig...

Submitted by James Gilbert

Published 22 July 2016

Broadcast Playout Over IP and in The Cloud

with Don Ash Issue 109 - January 2016 Simon Tillyer: Before we get heavy about IP and the cloud, what is the current state of the broadcast playout business? Don Ash: The transition to server-based systems in recent years has made the entire process of broadcast playout much easier to operate and automate than the tape-based equipment which precede...

Submitted by Don Ash

Published 21 January 2016

From archival master to usable video with Mark Gray

by Mark GrayIssue 80 - August 2013 With about 4 million new video channels expected to hit the market in the next five years, its going to be more important than ever to make high-quality content readily available. Many media archives and libraries; studios; broadcasters; production and postproduction facilities; and mastering, quality control, and...

Submitted by Mark Gray

Published 01 September 2013

NAB is for soothsayers, trendsetters and people with road...

Unlucky for some…by Will StraussPrototypes, alpha products, demos and proofs of concept: NAB in Las Vegas is all about future innovation. Will Strauss picks 13 stands that you must visit this year. With the dust from BVE barely settled, it’s already time to look towards NAB. I know, I know. Don’t shout at me. I didn’t arrange the broadcast industry...

Submitted by Will Strauss#

Published 01 April 2013

Say again? What is loudness?

Loudness is making a lot of noise these days, but what does it really mean? There is certainly no shortage of gurus who are happy to posit answers, but are they addressing the right questions?For instance, much has been made of the EBU’s recent Loudness Metering specification (EBU Tech 3341). But it has to be said that the EBU only makes recommenda...

Submitted by Bob Pank#

Published 01 June 2012

Ask the experts......Intercoms for outside broadcasts

Ask the experts – intercoms for outside broadcastsBarry Spencer, Trilogy CommunicationsI just assume outside broadcast trucks come with an intercom. Why do I need to even think about it?The first big point is that an outside broadcast is not just a control room on wheels. It is an event. And that means communications beyond the truck. Within the pr...

Submitted by Kieron Seth#

Published 01 April 2012

Tv-bay Digital Signage Special Report IBC2009

Sign of the times at IBCDigital signage – the use of video screens or projectors to create dynamic information and advertising displays – has moved on rapidly from technological showcase and niche market to become a mainstream media. Recent research by Multimedia Intelligence predicts a doubling of the market by 2012, with 2.3 million displays in u...

Submitted by Dennis Lennie

Published 01 September 2009

Eye to eye on Broadcast content management 2009

Content asset management is one of the fastest developing areas of the entire broadcast business. Its advantages over old-style film and videotape libraries are so widely recognised that they hardly need repeating. NAB provided an opportunity to look at new advances from some of the key players. AP introduced a new module for its ENPS 6.0 and 7.0....

Submitted by Dennis Lennie

Published 01 August 2009